Turn consumer insight into measurable patient growth
Understand who your consumers are, how they choose care, and where competitors are winning — then act on it.
Growth now depends on understanding consumers, not just patients
Health systems need more than digital front door features or generic engagement campaigns. They need a connected view of consumer behavior, market dynamics, and care access patterns so experience design becomes a real growth strategy.
In practice
What stronger consumer strategy makes possible
See the full competitive landscape
Use real market data across care settings to understand where patients are shifting and which competitors are gaining share—bringing clarity to growth opportunities and referral disruption.
Smarter outreach, stronger patient engagement
Personalized automation identifies the right patients, delivers the right message, and drives follow-through at scale.
Alignment across every care setting is what patients feel — and what keeps them loyal
Patients don't experience org charts — they experience how hard it is to get care, and the systems that align access, and capacity enterprise-wide are the ones that earn lasting loyalty.
The consumer demands a journey and a relationship. We must scale personalized care.
Patient loyalty shifts while demand grows
Consumers switch providers and use multiple systems even as outpatient volumes expand—making targeted consumer strategy essential to capture sustainable growth.
Primary care provider changes
Nearly 2 in 5 consumers have switched primary care providers in the past three years
Multi-system usage
About 40% of consumers use multiple health systems
Adult outpatient volume growth
Adult outpatient volumes forecast to grow 18% over the next decade
PRODUCTS
The capabilities behind the solution
Strategy intelligence
Connect demand trends with consumer behavior and market dynamics to guide where to invest, how to engage and where to differentiate.
Healthcare consulting
Combine data-driven insight with expert guidance to tackle complex decisions and accelerate performance.
Vizient Networks
Combine intelligence, expert guidance, and peer collaboration to improve outcomes and accelerate progress. Vizient Networks helps leaders turn insight into sustained performance improvement.
INTELLIGENCE
Consumer intelligence that reveals the real market
Use real market encounter and competitive data to understand where consumers are choosing care across physicians, ambulatory settings, hospitals, and emerging entrants.
FORECASTING
Turn insight into more targeted acquisition and engagement
Use segmentation, loyalty analytics, and demand forecasting to focus investments where acquisition, retention, and differentiation gains are most likely to scale.
LOYALTY
Build loyalty through better journeys
Improve digital and physical access, navigation, transparency, and post-visit engagement so the consumer experience becomes a competitive advantage rather than an afterthought.
ASSESS YOUR ORGANIZATION
See your organization's performance in perspective
See how you compare and where to focus next.